Zainab Abbas-Salami

Zainab Abbas Salami is the Co-founder and Executive Director of Mswitch, a creative media and communications firm based in Abuja, Nigeria. She has over a decade of experience in project management, communications, and video production, collaborating with organizations such as the British Council, the European Union, and USAID. At Mswitch, she leads strategic communications, content creation, and documentary production, overseeing projects like the FCDO-funded Partnership for Learning for All in Nigeria (PLANE). She also produced the romantic comedy Love, Lust and Other Things.